In August of 2009, Google announced that it was launching Google Caffeine. This is a new search engine with more accurate and faster search results for the users, as well as more comprehensive search results.

For SEO's and Web Developers this means there is going to be some changes in the way we think in regards to our Marketing Campaigns, Website Structure, Design and SEO strategies. To date, Google Caffeine and it's indexing procedures is based on some of the following factors:

• Domain Age

• Website Load Time/Speed

• Website Structure

• Social Media (Facebook/Twitter)

• Unique Content - Content should be relevant to the website and updated regularly

• Title/Description Tags - Very important to a websites CTR and relevancy

• Quality Backlinks - A most SEO professionals inform you, good quality backlinks are crucial to a websites ranking factors. To note, backlinks should be based on the websites theme at hand.