Web Marketing

How to setup a successful web marketing promotion on the Internet

When it comes to web marketing, there is a lot of marketing varieties a business or person can consider to market their website from PPC campaigns, Adwords, video, and organic listings (the free listings in Google). Today, I will discuss the kinds of marketing a business can consider. If a business already has a website…

Web Marketing

Google’s Hummingbird Update and your SEO Efforts

Google has recently introduced an algorithm update call “Hummingbird” and there has been a lot of speculations and assumptions if website rankings will drop, how Google will decide page rank and page authority, and whether there are new SEO strategies that people need to be considered. Rest assured nothing has altered with regard to white-hat…

Web Marketing

Website Branding Considerations for Web Marketing

There are many mistaken beliefs of what web marketing is and most significantly how web marketing is valuable for an online website. The internet has grown rapidly and has become more prevalent than conventional forms of marketing such as the Yellow Pages, newspapers, flyers and TV trailers. Today, I will talk over some points to…