Many of us understand the importance of having a website and good online exposure, but even more importantly is hiring the right web design agency to design and develop a website that is attract, capture’s peoples attention and is search engine friendly.
Web design is very imperative and should be a person’s main focus starting out and is a reflection of ones business, as it is marketing and portraying a business online 24/7.
The layout, design and navigation should not only be attractive, but also be easy for users and search engines to read. A frustrated user may result in a non-potential client and ROI loss. It has been estimated that a user takes 4 to 6 seconds to decide whether or not they are interested on a particular topic on a website. So in essence, having a high bounce rate is detrimental for a business.
Once trust is gained from marketing and developing your brand, you will be able to see the benefits. This is no easy process or walk in the park, as it takes a lot of time, research and dedication to market a business brand.
Questions to ask yourself or web agency
- Is my website navigation SEO friendly and easy to use?
- Brand awareness and consistency (logos, brochures, brand colors), do they go with my new website?
- Content updates, will there be training? Will I be able to do this myself?
It is highly recommended that one finds a decent and honest web design agency that assists and manages the web development process from start to finish.